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08 April 2026

Non-Alcoholic Wine: Over 10% Growth in 2025, Momentum Continues into 2026

The global non-alcoholic and low-alcohol wine market recorded growth of over 10% in 2025, driven by changing consumer behavior, particularly among younger generations. In 2026, this trend is accelerating with the arrival of premium cuvées from established producers. De-alcoholization technologies are advancing, enabling increasingly high-quality alcohol-free wines. This category represents a significant commercial opportunity for producers and importers seeking to capture new consumer segments.

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